Selfridges is excited to announce that fashion label William Rast, the brainchild of Justin Timberlake and friend Trace Alaya, will be launching at Selfridges Oxford Street!
Grounded in the iconography of American denim heritage and biker culture, but repackaged in a contemporary context, Selfridges is proud to launch William Rast in womenswear and menswear - a staple brand for denim fans worldwide.
The womenswear collection is a fusion of accessible tomboy and sensual femininity. The collection uses the soul of men's tailoring and body conscious silhouettes to flatter the female form with a focus on leather jackets, printed silk tops and immaculately fitted denims.
The menswear collection features modern interpretations of Rat Pack and casual tailoring. Colours, prints and graphics are inspired by American artists and icons while utilitarian symbols and badges embellish garmets.
source: selfridges.co.uk

