Gwyneth Paltrow holds onto a Coach bag in these ads for the fashion brand.
The 38-year-old actress is serving as Coach’s brand ambassador for its latest international campaign that marks the line’s 70th anniversary.
The company’s president and executive creative director, Reed Krakoff, said Gwyneth was “a natural choice. She embodies the spirit, energy, and elegance of the Coach brand.”
The ad campaign, which was shot by Peter Lindbergh on a Manhattahn rooftop, will be featured in Asia and Europe, including France, Spain, the U.K., Portugal, and China